Science & Tech

Oi, marketers! Stay away from these 5 types of stock photos

Stock photos don’t a great reputation. They’re cheesy and are easily recognizable, so a lot of marketers avoid using them. But I’d like to argue that stock photos aren’t the issue, it’s how you choose them.

Genuine top-quality stock photos expand your marketing opportunities. So let’s go through some common stock photo concepts that make your content look poor and then some good alternatives to consider.

1. Exaggerated facial expressions

Human emotions are an essential element of photos, which impacts the perception of the whole message you strive to deliver. Having a limited budget on hiring a professional model or finding persons to cover a topic related to them, photographers have flooded stock websites with images of people expressing fake joy or anger.